The Brand
Gloryboards, an Austrian manufacturer of stand-up paddleboards, pursues the vision of building a vibrant SUP community. Our responsibility included the creation of high-quality images with this water sports equipment as well as the production of a video series that takes an in-depth look at the topic of balance boards.
The Production
We created a comprehensive series of videos for Gloryboards to highlight the many features of the Balanceboard. This project consisted of a series of 30 videos, each 60 seconds long, highlighting specific aspects of the Balanceboard. The wide range of 30 videos focused on a variety of topics, including workout routines with the Balanceboard, practical tips and tricks for using the Balanceboard, and instructions for yoga exercises on the Balanceboard. The aim of the video series was to present the range and benefits of the Balanceboard in an informative and clear way.
Planning is the key
Before each video shoot, a concept is drawn up to define and plan the content and scenes in advance. This allows for the most efficient production possible and a high quality result.
Conclusion
We were also very excited about this production because from the start we had a clear vision of what we wanted to achieve.